From box score to behaviour: building next-gen fan profiles.
How combining live events, historical performance, and fan activity can unlock richer personalization for every channel.
Article • Fan Analytics
SignalStax turns live sports and esports data into clear, actionable signals for teams, brands, and sportsbooks.
Win probability
67.4%
Updated on every snap, shot, or shift – streamed directly into your stacks of tools.
SignalStax serves every stakeholder in modern sports and esports, from front offices and trading rooms to brand and media teams.
Unlock deeper performance insights, opponent scouting, and tactical overlays built on rich tracking and event data.
Power in-play markets with faster data and sharper models, supporting richer, more immersive betting experiences.
Turn live moments into thumb-stopping experiences with data-driven creative and fan engagement tools.
Augment broadcasts and streams with overlays, real-time stats, and interactive second-screen content.
SignalStax is a modular stack that covers the full sports data lifecycle – from capture to activation.
A unified sports data layer that ingests, cleans, and standardizes data from leagues, vendors, and tracking systems.
Video and data combined into one workspace for coaches, analysts, and front offices to explore every angle of the game.
Fan-first tools to activate audiences across apps, web, social, and in-venue – all powered by live sports moments.
SignalStax is designed as the underlying layer for your sports operation – feeding the same trusted data into coaching tools, broadcast graphics, fan products, and trading engines.
Signals processed per game*
2.3M+
*Sample configuration. Actual throughput depends on league and feeds.
From clubs and leagues to gaming operators and brands, SignalStax is designed to plug into your existing workflows – not replace them.
“SignalStax gives our coaches and analysts one version of the truth. We spend less time collecting data and more time making decisions.”
“We launched interactive, live-data fan experiences without rebuilding our app. The SignalStax stack sits underneath it all.”
“For in-play markets, speed and consistency are everything. SignalStax helps our models see the game in milliseconds, not seconds.”
Ideas, models, and case studies from the edge of sports analytics and fan engagement.
How combining live events, historical performance, and fan activity can unlock richer personalization for every channel.
Article • Fan Analytics
A framework for using live expected points and expected goals models inside coaching, trading, and content workflows.
Article • Performance & Betting
Turning complex data into playful, intuitive visual experiences that fans understand at a glance.
Article • Product & UX
Ready to see how SignalStax can power your next season, campaign, or product launch? Share a few details and we’ll follow up with a tailored walkthrough.